40. Talent Retention Only Works With the Right Talent

Retention Part 2: Talent

Talent retention means hiring the right talent, creating a learning environment in which they grow and flourish, and equipping them with the toolset and mindset to be effective problem solvers.

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Welcome back to our 3 part miniseries on the under-discussed topic of retention. The last lesson looked at a subject close to everyone’ hearts, client retention. In Part 2, we move to another — talent retention. Should you do it, if so how, and how does it affect law firm sustainability?

To understand the imperative nature of client retention, you need only understand what a law firm is. It’s a meeting spot between clients with problems and lawyers with talent. That’s it. If the lawyers have good methods and mindsets they will solve the clients’ problems with minimal pain and drama, and the clients will come back. The rest of it — the branding, the building, the coffee service — that’s all incidental. A law firm is clients plus talent, correctly aligned.

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