The American Lawyer | Commentary
By Lavinia Calvert | November 23, 2021
"Many of us have had these ideas for five or 10 years," one chief client officer said. "The pandemic forced our executive management teams to finally execute on them."
The American Lawyer | Analysis
By Patrick Smith | November 15, 2021
Law firms created a glut of content in the pandemic, but too much content, or content that isn't utilized properly, can have a detrimental effect.
The American Lawyer | Analysis
By Dan Roe | October 14, 2021
"It wouldn't be wise to make decisions about growth based on current market thinking because it's going to change," Sidley Austin restructuring partner Tom Califano said.
By Dylan Jackson | October 7, 2021
Law firms including Milbank and Hogan Lovells have launched slickly produced podcasts as a way to reach new and younger audiences.
The American Lawyer | Analysis
By Justin Henry | September 29, 2021
"We are seeing firms significantly invest in their marketing and business development, and those are the firms that are going to get a head start and have an advantage," one industry watcher said.
By Dan Packel | September 22, 2021
The firm has a thriving franchise practice, and it's launching a speaker series to encourage greater diversity in the ranks.
By Dan Packel | September 20, 2021
The pandemic left lawyers with limited options for staying in front of their clients. Still, effective messaging is about more than volume.
The American Lawyer | Analysis
By Justin Henry | September 15, 2021
"We are really comfortable working in a variety of different ways; hybrid works for us and working anywhere works for us," the marketing chief of an Am Law 50 firm said.
By Patrick Smith | September 9, 2021
Several conversations have taken place around the utility of the term in the modern legal environment. What do you think?
The American Lawyer | Commentary
By Deborah Farone | August 25, 2021
Nobody is born a rainmaker, but the right approach goes a long way toward bringing in business.
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