Despite what some say, webinars and video calls still can’t quite capture the camaraderie and networking gained during in-person events. But what are law firm business development professionals to do when clients are still reluctant to meet in-person? Stroock & Stroock & Lavan decided to stretch its marketing into developing an interactive world to highlight its real estate practice and the firm’s innovation.

Earlier this week, Stroock launched “Real Estate Fast Forward,” an interactive site set in digitized New York City that helps deliver its real estate practice’s news, announcements and podcasts to clients.