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Branding is Law Firms' New Buzzword
Long a cornerstone of consumer marketing, the notion of branding is being stretched in a new direction these days by law firm consultants and their in-house counterparts. Despite all the effusiveness, though, no one seems to agree on exactly what branding is or how a law firm is supposed to do it. Nor is there yet any evidence that branding actually works in the legal business.Firms Hunting for Stars Re-Examine Partner Compensation
Although the most profitable law firms don't often lose partners to other firms, there's evidence suggesting that even firms with the highest profits per partner have become more vulnerable to the lateral market. In response, some Am Law 100 firms are deploying high-spread compensation systems specifically designed to reward their most valuable partners with more money than they could earn at the most profitable low-spread firms. Think your firm isn't re-examining its compensation system? Don't be so sure.There's a reason why cases involving truth of marketing claims rarely go to trial.
Yes, it's true. We are all plaintiffs now. Or nearly all of us, thanks to a pair of March 28 orders certifying two classes in the consolidated antitrust litigation against the makers of liquid crystal display screens.
One Way to Settle a Suit: Buy Your Opponent
The stage was set for a lengthy courtroom battle between Synopsys Inc. and Nassda Corp., but a few weeks before trial the companies announced that Synopsys is to buy Santa Clara-based Nassda for approximately $192 million in cash. And a team of Pillsbury Winthrop attorneys helped Milpitas-based semiconductor designer Spike Technologies Inc. in Qualcomm Inc.'s acquisition of the company last month.For more than 40 years, California was out of synch with the U.S. Supreme Court, permitting defendants in state antitrust actions to argue that direct purchasers suffered no harm because they passed price increases on to consumers. With a ruling Monday that eliminates the pass-through defense, California's now in step with the federal courts.
Arent Fox Looks for Footing on Rough Road
Within the last year, Arent Fox has weathered the departures of 52 lawyers -- and during the past decade it has shuttered four offices and reached dead ends in a number of merger talks. Now partners are in search of a strategy to remake the D.C. mainstay. "It's a task that leaves nothing sacred except our name," says managing partner William Charyk.State AI Legislation Is on the Move in 2024
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2024 ESI Risk Management & Litigation Readiness Report
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Creating a Culture of Compliance
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A Buyer's Guide to Law Firm Software
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