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"In sum, the committee finds that accurate self-described specialization or expertise, without more, is not necessarily misleading and, if true, may be included in attorney advertising," the committee said. "Lawyers have the burden of demonstrating the necessary education, training and experience to substantiate such claims."
November 13, 2018 at 11:28 AM
1 minute read
bureau chief
The New Jersey Supreme Court’s Committee on Attorney Advertising has relaxed the rules on descriptive terms that lawyers can use in their advertisements, though lawyers may be required to back up their claims.
Phrases that previously had been barred—such as “specialist,” “specialized,” “specializing” or “expertise,” can now be used—according to CAA Opinion 45, which was released on Nov. 8.
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