Summer is over. Fall is here. The smell of barbecue is being replaced by the smell of falling leaves and the revered pigskin. In this vein, there are several critical lessons lawyers and communications professionals can learn from one of our favorite pastimes.
First, despite the age old adage, defense doesn’t win championships in the arena of strategic communications. When a negative news story breaks about your organization or client, the imprint the reader, listener or viewer comes away with is more difficult to overcome than if you put out the news first with your take.
