Whenever attorneys appear on camera with bad lighting or speak on a video or a podcast without an external microphone, they come across as unprofessional. They come across as not taking their image, their brand, and the task at hand seriously.
December 29, 2023 at 10:30 AM
6 minute read
It never ceases to amaze me how many attorneys I see on videos and webinars, and hear on podcasts, who don’t make a particular investment—a ridiculously small one in the scheme of things—that could elevate their personal brand to a whole new level.
That investment? Good video lighting and a good external microphone. Both of which you can purchase for $250 or less—combined.
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