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March 27, 2023 | New York Law Journal

Sportswear and Using IP to Bolster Value

Intellectual property rights play a critical role in the sportwear industry benefiting brands to bolster their market, identify their brand, and distinguish certain products from other, and further, benefiting athletes and those simply seeking comfort or looks.
8 minute read
August 26, 2022 | New York Law Journal

Intellectual Property and Fashion Design: Protection and Enforcement

A wide range of designs may be eligible for protection under three main IP categories, namely patent, trademark and copyright, and these may be complementary and effective when used together.
8 minute read
March 25, 2022 | New York Law Journal

Branding and the Metaverse

Use of trademarks in the metaverse can be an untapped resource to garner profit and expand the universe of consumers; however, the new format carries risks and opportunities for unauthorized third parties to try to profit off well-known names or diminish the value of a brand.
9 minute read
August 27, 2021 | New York Law Journal

Creative Branding and Maximizing Intellectual Property Protection With Color

Given the broad scope of possible protection, the rights of others should be carefully considered in product development in order to avoid confusing similarity with the non-functional shapes and colors of established brands.
9 minute read

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