One of Wyrick Robbins Yates & Ponton’s core practice areas — private equity and venture capital — wouldn’t seem out of place in Silicon Valley. But the Raleigh, N.C., law firm is thriving approximately 3,000 miles away from that hotbed of technology and innovation.

The firm has leveraged its location close to North Carolina’s Research Triangle Park to build its venture capital and private-equity practices during the past three decades, and now it’s taking a somewhat ironic step: It’s going traditional.