This is the final article in a four-part series by Mayer Brown on the latest trends in digital transformation. Read part one here, part two here and part three here.

Whether it’s insurance companies pricing policies based on relevant data models or retailers optimizing inventory management based on sales data, companies across industries have historically gathered information and analyzed it to improve their business. Recently, there has been a dramatic rise in interest in finding ways to further monetize data and drive value for the business.