Enforcement of the California Consumer Privacy Act (CCPA) officially went into effect this week. But for many of the covered entities spread across the United States and abroad, compliance may still be a work in progress. Not only did companies face the unexpected logistical and financial hurdles presented by the COVID-19 outbreak, but there also still remains some lingering confusion over what abiding by the CCPA actually entails.

Liz Harding, a shareholder at Polsinelli, indicated that while there are some organizations that learned from their experience attempting to comply with the EU’s General Data Protection Regulation (GDPR) in 2018, there will still be a significant number of companies that are not CCPA compliant as of Wednesday. Although California’s regulation officially went into effect Jan. 1, Harding noted that some businesses are just now waking up to the stringent expectations of regulators.