2015 marked an evolution in the relationship between the general public and big data, servicing as the peak of a trail laid by technology as far back as the advent of the iPhone. A landmark along the summit was the onslaught of data breaches that left enough of the mark on the public mind to where the topic of cybersecurity could progress to a topic of daily conversation.

Now, with the Ashley Madison and Experian/T-Mobile breaches taking their place in the public consciousness alongside hard-hitting breach stories of years past like those around Target and Amazon, the question of what happens next inevitably arises. Jay Brudz, information governance and e-discovery group chair at Drinker Biddle & Reath, told LTN that “an optimistic view would be to say that things will get worse before they get better,” though he added that he’s only willing to commit to the former half of that statement.

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