With every passing day, it seems as though there is another sexual harassment accusation. Imagine your company is involved in a crisis. What do you do to keep your image intact? As brave victims step forward, the accused, and the companies they work for, are left scrambling to recover what is left of their tainted reputations. Investigations will help provide much needed answers, but in the meantime, crisis PR is necessary to take control of the situation at hand.

Although the problem impacts more than just Hollywood, we can see how it has led to the firing of TV news anchors including Matt Lauer and Charlie Rose. Shows such as ”House of Cards” have even been threatened with a halt in production, which would end with the loss of jobs for entire production crews because of the alleged actions of one person.