When I first contacted Chad Burton, CEO of CuroLegal, about his experience launching and consulting on virtual law practices, he happily agreed to an interview. “I have copied Amy to help find a time for a telephone conference early in the week,” he wrote. Twenty minutes later, Amy followed up with a pleasant note asking about my availability.

Amy and I exchanged a few pleasant scheduling emails before I noticed Amy’s unusual email signature: “Amy Ingram | Personal Assistant to Chad Burton. Artificial Intelligence that Schedules Meetings.”