Company Marketing Jessica Simpson's Name Is Sued Over $15 Million Deal

What's in a name? In Jessica Simpson's case, at least $15 million. A company that markets celebrities' names says it set up the deal that got Jessica Simpson Brand Management $15 million for worldwide rights to the singer-actress' name to market certain merchandise, including clothing. But the company, Icon Licensing Group, says it was not paid its commission and has filed a lawsuit to get it. In papers filed in Manhattan's state Supreme Court, Icon says it's owed at least $180,000 by the JSBM company.

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