Brainstorming helps develop effective visuals — identify the most important ideas with which to use visuals, and ensure that the graphics address all critical case issues. The results of a brainstorming session make it easy to communicate with artists about the purpose of each visual, and to test the effectiveness of the designs they develop.

Brainstorming also helps control the ultimate cost of courtroom graphics. During the brainstorming session, you estimate the costs associated with your ideas and make informed trade-offs to keep demonstrative evidence expenses under control. The brainstorming process also reduces costs by minimizing the number of visuals that you won’t end up using in court.