Defense lawyers claim Benetton Inc.’s “We, On Death Row” ad campaign gave the public a needed look into the hearts and minds of death row inmates. But Missouri Attorney General Jay Nixon says the ads used the National Association of Criminal Defense Lawyers to place pleasant masks on stone killers in an effort to increase the clothier’s brand recognition.

On Feb. 9, Nixon filed suit in state court against Benetton and NACDL board member Speedy Rice, seeking damages for fraud and trespass related to a 100-page insert in Talk magazine. It included interviews with and photos of 26 condemned inmates — four from Missouri’s own death row.

This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.

To view this content, please continue to their sites.

Not a Lexis Subscriber?
Subscribe Now

Not a Bloomberg Law Subscriber?
Subscribe Now

Why am I seeing this?

LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.

For questions call 1-877-256-2472 or contact us at [email protected]