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America’s famous brands see promise in revised federal trademark law, business method patents are heading for a Supreme Court showdown, and Italy’s luxury-goods makers finally face up to threat of very fine fakes. All of this, and more, in the latest issue of Legal Times’ IP .
• Editor’s Note A few words from Managing Editor Elizabeth Engdahl about the latest issue of IP.
COVER STORY
• A Stronger Solution With much fanfare (among trademark owners and their counsel), Congress passed the Federal Trademark Dilution Act a decade ago. But what was so promising in theory did not work as well in practice. So Congress has come back with a series of important revisions that should help protect the power of America’s iconic brand names. by David H. Bernstein
FEATURES
• Methods in the Madness When the Supreme Court dismissed LabCorp v. Metabolite last month, many sighed. They had wanted that decision to say something big about the scope of patentable subject matter. But those who deplore the rise in business method patents should not give up hope that the justices will speak soon. by Henry Bunsow and Aaron Levine
• A Plea for Piracy As the length of copyright has been extended exponentially, far too little attention has been paid to the growing body of 20th-century literature and music that well-known copyright owners decline to keep in print. by Peter Gutmann
• Made in Italy? After years of brushing off the sale of counterfeit goods as no real threat to them, Italy’s famous makers of luxury goods are awakening to a new reality: The fakes are more fabulous and more numerous than ever. by Vivia Chen
• Everything Clean is Green Again In this era of global warming and pricey gas, patent litigator David Cornwell talks of surging interest in clean technologies.
IN THE NEWS ♦ • Arguing for Art’s Sake What happens when an artist and a law firm break up?
• Finding Better Links to Business Joseph Siino (right) has built a new model for IP asset management at Yahoo. • All Thanks to the Supreme Court Its recent eBay decision has already helped another patent infringer avoid an injunction.
• King Papers Will Rest in Atlanta But questions linger about scholarly access to some 7,000 documents in Martin Luther King’s handwriting. • Whose Name Is It Anyway? A federal judge finds little merit in an IP lawyer’s bid to protect his name under trademark law.

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