The business case for diversity and inclusion has been made,” says Alan Bryan, associate general counsel, outside counsel management at Wal-Mart Stores Inc. He’s not wrong. A 2014 Gallup study of more than 800 business units found that gender-diverse business units increased profits by at least 14 percent over those dominated by one gender. Other studies have resulted in similar findings for racial diversity.

And yet, many corporations struggle to initiate diversity programs. For some, the output seemingly wouldn’t match the return. Others may not see the potential benefits. Still others may be interested in such a program, but may not know where to start.