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Editor’s Note: This story is adapted from ALM’s Mid-Market Report. For more business of law coverage exclusively geared toward midsize firms, sign up for a free trial subscription to ALM’s new weekly newsletter, The Mid-Market Report.

State bars have tried to hobble them, small firms and solos have tried to co-exist with them and midsize firms have mostly just tried to ignore them, but online legal services companies seem to only be getting stronger. Now, some midsize firm leaders say it’s time to acknowledge them as real competition—and maybe pick up a few pointers in the process.

“There’s a company like LegalZoom, which just got a $500 million investment this summer, that’s going to figure out how to do it better than law firms are doing it,” said Robert Young, managing partner of 27-lawyer English Lucas Priest and Owsley in Bowling Green, Kentucky and a vocal advocate of attorneys embracing technology. “They’re going to figure out how to take business not only from small firm lawyers but also from midsize firms. If we continue to stick our heads in the sand, it’s going to catch up with us.”

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Zack Needles

Zack Needles is Global Managing Editor, Regional Brands at ALM. He is also the Managing Editor of The Legal Intelligencer, Pennsylvania Law Weekly, Delaware Business Court Insider and Delaware Law Weekly. Contact him at 215-557-2373 or [email protected] On Twitter: @ZackNeedlesTLI.

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