SAN FRANCISCO — Former male model Russell Christoff didn’t think much of it when a woman standing in line with him at a Home Depot store in May 2002 told him he looked just like the guy on her coffee jar.

But two months later, Christoff was startled when he, indeed, saw his picture on a jar of Taster’s Choice in a Rite-Aid store. The photo had been taken at a photo shoot in Canada 16 years earlier and Christoff had all but forgotten about it.

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