Sonos Inc. has turned to Orrick, Herrington & Sutcliffe and Chicago’s Lee Sullivan Shea & Smith for a patent infringement showdown with Google LLC and parent Alphabet Inc. The New York Times detailed the competitive conundrum the home audio company says its facing here.

Sonos alleges in Los Angeles federal court and at the International Trade Commission that it pioneered the wireless multiroom audio system in the early 2000s. But after partnering with Google Play Music, Google began marketing its own infringing systems, the company says. The infringement is “profoundly compounded by Google’s business strategy to use its multi-room audio products to vacuum up invaluable consumer data from users,” Sonos contends, enabling Google to sell its products as low-cost loss leaders.

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