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“Look, I didn’t go to law school to be a salesman,” said Gary, a partner in an established firm who had worked on mergers and acquisitions for most of his career. “Not once was I ever told I had to be a marketer or whatever. Now comes a memo from the managing partner that we have to go to these ‘business development seminars’ (making quotes in the air with his fingers) and work with consultants — and don’t get me started on consultants — so we can bring in our own business. And they’re even talking about linking compensation more directly to business originations. . . .”

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