The legal work created when the coronavirus pandemic first became a known threat in the United States—securing federal loans, for example—may be quieting down now. But as the country continues to cope with the consequences of the virus, law firms continue to adapt their practice offerings.
Using a well-tested competitive strategy, firms of all sizes are marketing ad hoc multidisciplinary practice groups to meet pandemic-related client needs, a move aimed to boost demand even as the COVID-19 economic downturn takes a toll on revenue.
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