It is no secret that intellectual property protection enhances the U.S. economy. Patents and copyrights encourage inventors and authors to create new goods and services, in exchange for a government-granted monopoly that prevents others from exploiting the fruits of those labors. Trademarks likewise support the economy in many ways, ranging from protecting inventors’ exclusive “brand names” for goods and services, to creating new revenue streams as a result of co-branding, brand extension, trademark licensing and so on. What has not been available — until now — is a robust systematic study to correlate the industries where trademarks bring the biggest benefit to the U.S. economy.
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