Like many who manage software development, I’m often asked to quote a cost for a new system. To massively oversimplify the topic for the purpose of this article, cost is essentially a function of project complexity, scope, volume and service requirements. But there are always some clients who don’t understand this and want to move forward on an alternative exclusively based on price. In their minds, they think, “the lower the better.”

That’s all well and good; most of us have expense constraints and wise consumers shop for value, myself included. Many common shopping services—such as StubHub, one of my favorites for tickets—now have mechanisms to identify “best value” tickets, those sold at the largest discount below face value.

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