How much data does your organization hold? OK… now how long did it take you to think about the answer to that question? If it took a while – or if you weren’t able to come up with an answer at all – a recent PwC and Iron Mountain survey says that you’re actually in the majority.

In their “Seizing the Information Advantage” study, PwC and Iron Mountain conducted interviews with 1,650 businesses and assigned each one an “Information Value Index,” a score on a 1 to 100 scale measuring the business’s information usage and governance framework. On average, the study found, businesses scored a 50.1, which the study authors wrote was a “disappointing, though perhaps not unexpected result.”

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