Thank you for sharing!

Your article was successfully shared with the contacts you provided.
Credit: Besjunior/Shutterstock.com

In a sea of sameness, the opportunities are endless for attorneys who want to leverage the tools and technologies that are available in today’s digital marketplace. With changing client expectations across the board, simply being a good litigator or M&A attorney isn’t enough to earn the trust of clients—it’s table stakes. Being a generalist no longer cuts it unless you are already an established brand name, so today’s attorneys need to rely on methodically building a niche practice that demonstrates industry expertise and focus to consistently drive business.

Law Firms Mentioned


You Can't Manage It If You Don't Measure It

How are you illustrating differentiation to clients and potential lateral targets? How are you measuring performance against peers? Use Legal Compass to benchmark a firm against its competitors, unearthing unique insights about performance, partner retention, market penetration and more. Click to log in, or begin your free trial.
Get More Information

Strategic Technology Forum USA 2019Event

Strategic Technology Forum USA gathers leaders in IT from the world s most respected firms and legal service providers.
Get More Information

The American Lawyer Industry Awards 2019Event

Honoring outstanding legal achievements focused at the national level, largely around Big Law and in-house departments.
Get More Information


ALM Legal Publication Newsletters

Sign Up Today and Never Miss Another Story.

As part of your digital membership, you can sign up for an unlimited number of a wide range of complimentary newsletters. Visit your My Account page to make your selections. Get the timely legal news and critical analysis you cannot afford to miss. Tailored just for you. In your inbox. Every day.

Copyright © 2019 ALM Media Properties, LLC. All Rights Reserved.