Citing the nomination of UBS general counsel Peter Kurer as chairman, Legal Week noted that the credit crunch would push lawyers centre stage to help stabilise battered institutions. But the flipside is that such trends would be short-lived, as the international business community’s relentlessly negative view about lawyers in executive and senior governance roles would swiftly reassert itself, reversing any gains.

And short-lived it proved. By the time the comment had been published on Thursday, a substantial campaign against UBS’ strategy in general and Kurer’s nomination in particular was under way.