J.C. Penney is reportedly dumping the Martha Stewart brand, after sales of the home maven's goods didn't live up to expectations.
September 05, 2013 at 08:00 AM
1 minute read
J.C. Penney Co. is reportedly dumping the Martha Stewart brand, after sales of the home maven’s goods didn’t live up to expectations.
The move reported by the New York Post follows a year and half three-way legal battle with rival Macy’s and Martha Stewart Living Omnimedia Inc. over a partnership with the home designer.
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