I have made an important New Year’s resolution. In an effort to keep up with government, industry and lots of other folks who are in the know, I’ve decisioned to nounize my action verbs. I decisioned this during our annual holiday shopping extravaganza, thanks to Sam, our fifth-grader, who announcemented that he wanted an “Arch Card” for Christmas.

An “Arch Card,” for those of you not on a first-name basis with trans fat, is McDonald’s take on a rechargeable cash card that can be used to buy food under the golden arches.

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