X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.
The Cherry Hill, N.J.-based firm Flaster Greenberg has crossed the bridge to open up an office in Philadelphia. This recent move, to the 15th floor of 8 Penn Center, is a continued effort for the firm to expand geographically. Managing shareholder Peter R. Spirgel said in an interview that the firm will have a northern Delaware office by the second quarter of 2006 as well to add to its bankruptcy and real estate practices. The firm had a Wilmington office in the past that closed. Flaster Greenberg’s extension into Pennsylvania, something they have done in smaller capacities before with attorneys here and there, was a natural progression according Spirgel. The majority of the firm’s attorneys began their practice in Philadelphia and about half of them live in Center City or surrounding suburbs, he said. The new office will house members of the firm’s newest practice area, intellectual property. Shareholder Lynda L. Calderone will represent the group to start, along with labor and employment shareholder Michael D. Homans and environmental law shareholder Janet S. Kole. The new space has the capacity to hold around 12 attorneys plus support staff, and Spirgel said that the office will house around 10 lawyers by the end of January. Those lawyers will come in the form of new hires, he said. There will be a mix of practice areas in the Philadelphia office, but as far as intellectual property is concerned, Spirgel said “being in a Center City area was crucial because that’s where the talent is we can recruit.” That talent came in the form of Calderone back in June when she moved over from Akin Gump Strauss Hauer & Feld as the firm’s first pure patent lawyer. She will be heading up the firm’s intellectual property group from the Philadelphia office and has helped to run the office in its beginning stages. Calderone said she was impressed with Flaster Greenberg’s commitment to stand behind a woman as a practice head in an area of law that is commonly headed by men. In choosing Flaster Greenberg, Calderone said the firm’s willingness to grow a strong intellectual property group and its focus on cross-marketing were two drawing factors. “The firm has a compatible client base to the types of people who seek outside counsel for intellectual property,” Calderone said. “We’re hoping to build a full-service department,” Spirgel said, adding that he is already talking to one potential lateral hire in that area. Spirgel said the new office will also house commercial litigation and bankruptcy attorneys. It could expand beyond that, and the firm is already looking into acquiring more office space in the city, he said. The firm is looking to expand its bankruptcy work as well to include New York and Delaware clients. Spirgel said that the firm’s strategy has changed over the years. “Our focus has broadened slightly as our firm has grown,” he said. If asked eight years ago what the firm’s goal was, Spirgel said the answer would have been, “to be the pre-eminent commercial firm in South Jersey,” which did not include Trenton or anything north of that city nor anything west of the river. “We’re now more of a regional firm,” Spirgel said because of its size increase and added practice areas. He said there are no current aspirations of becoming a national firm, but he doesn’t rule out anything. The firm could have a presence in New York City in the future because of its work in the federal courts in Manhattan, but that would not be a substantial office, Spirgel said. Legal consultant Joel Rose of Joel A. Rose & Associates Inc. said that law firms are usually very hesitant to move over to Philadelphia because of the large number of firms already there, unless they already have Philadelphia-based clients to build off of. Rose said that Flaster Greenberg has good business people and if they are making the move over to Philadelphia, they must already have clients there. Marketing consultant Stacy West Clark of Stacy Clark Marketing said that smaller firms are starting to get some of the business traditionally given to larger, city firms. “Small firms, like Flaster Greenberg, are doing lots of niche work for companies in the Delaware Valley, for which a lot of companies are not looking to the top 20 firms,” she said. Spirgel said that many of his attorneys already have several clients in Pennsylvania. “The Philadelphia legal market is one in which we were already actively engaged in,” he said in a statement. “Our continuing goal is to make Flaster Greenberg as accessible as possible for our clients, and we think this opening underscores that.” Spirgel said in an interview that a significant number of the firm’s existing attorneys, currently based out of its New Jersey offices, will make use of the Philadelphia office on a part-time basis. Spirgel would be one of those attorneys because of his active Philadelphia practice, he said. The Philadelphia office will be the only one across state lines for the regional firm, until the Delaware office opens. It’s most recent expansion was into Trenton this past summer. The firm’s 55 attorneys are located in Cherry Hill, Trenton and now Philadelphia, as well as Vineland, Egg Harbor and Morristown.

This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.

To view this content, please continue to their sites.

Not a Lexis Advance® Subscriber?
Subscribe Now

Not a Bloomberg Law Subscriber?
Subscribe Now

Why am I seeing this?

LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.

For questions call 1-877-256-2472 or contact us at [email protected]

 
 

ALM Legal Publication Newsletters

Sign Up Today and Never Miss Another Story.

As part of your digital membership, you can sign up for an unlimited number of a wide range of complimentary newsletters. Visit your My Account page to make your selections. Get the timely legal news and critical analysis you cannot afford to miss. Tailored just for you. In your inbox. Every day.

Copyright © 2021 ALM Media Properties, LLC. All Rights Reserved.