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Once seen at only the largest law firms, chief marketing officers are catching on. Mehul Patel, the first CMO at Howard, Rice, Nemerovski, Canady, Falk & Rabkin, is a former Cooley Godward associate and in-house counsel for PeopleSoft. But it wasn't his legal background that attracted Howard Rice; it was his business development work at CNET. Increasingly, law firms are seeking marketing talent beyond their own world -- in industries like consulting, investment banking and financial services.
October 20, 2004 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
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