How do you solve a problem like

As sure as there is a system to register domain names, there will be conflicts in, with and because of that system. The Internet Corporation for Assigned Names and Numbers — a body charged with certifying domain name registrars and managing domain name and server functions — is at work setting up a network of registrars to replace the current single registry system. But even though ICANN has chosen and certified new domain registrars, a way to deal with conflicts is still in the theory stage.