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At long last, the Madrid Protocol is here! Well, almost here; just a few more months. Wait until November — early November. Finally, we can stop writing and reading articles about how the United States will very soon be ratifying and implementing American participation in the international system for simplified trademark application. On to a far more profitable subject — how to make the Madrid Protocol work for you and your clients. While we waited breathlessly for a few years, Albert Tramposch was helping to draft the common regulations for the Madrid Protocol as an official of the World Intellectual Property Organization. Forgive him if he’s a bit partial to the treaty. But he has some good advice for American companies: Don’t let concerns about minor aspects of the Protocol prevent you from taking full advantage of the major benefits that it offers those doing business worldwide (“How to Make a Million With the Madrid Protocol”). While we’re on the subject of trademarks, two other articles in this issue of Legal Times’ IP address the Supreme Court’s recent guidance. The big news came with the Victoria’s Secret decision on the Federal Trademark Dilution Act. Edward Colbert, Brian Mudge, and William Merone consider how the owner of a famous mark might now go about proving “actual dilution.” They have some helpful suggestions on direct and indirect evidence (“Is It Actually Diluted Yet?”). At the end of the Court’s term came Dastar v. Twentieth Century Fox Film, in which the Court essentially ruled that authors have no right to attribution after copyright has expired. Janet Fries and Michael Remington consider the implications of that sweeping “no” for other areas of IP law (“Who Remembers the Names?”). Look for the next issue of IP in October, when we’ll survey leading patent, trademark, and copyright lawyers in the D.C. area. We’re in the process of reading nomination forms, making phone calls, picking brains, and (gulp) choosing. The good news for those looking for IP attorneys in the D.C. area is: The field is deep and wide and very good. — Elizabeth Engdahl Managing Editor

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