X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.
We start the New year with a survey. while today’s legal department is a full-service wonder, in-house counsel still routinely retain outside counsel when, as our cover says, it’s a big deal. We were curious to see which firms get your business. Do the usual suspects get most of the work? Or is it doled out to a wide range of firms? Are there any left-field choices out there that took us by surprise? The answers, contained in Corporate Counsel’s first survey of Who Represents America’s Biggest Companies are, well, yes, yes, and yes. As usual, there’s a story behind the data. Reporter Ashby Jones (see “Changeable Partners,” page 62) talked to general counsel and litigation chiefs and consultants. He came away with the sense that the consolidation experiments of the nineties (the so-called DuPont model) didn’t lead to a widespread shift in how in-house attorneys choose their outside counsel. When it’s bet-the-company time, most general counsel hit the speed dial and talk to their favorite big-city megafirm. But, as Jones points out, there’s a shift under way. A few companies are making surprising choices when they’re confronted by novel problems. McDonald’s Corporation, for example, hired firms it doesn’t normally deal with when obese people sued the fast-food purveyor for making them that way (think of it as the French fry offense). Plus, the pool of law firms is getting bigger. Legal departments may rely on 50 firms for the bulk of their legal work, but for the rest, they choose from a wider group. Everyone’s happyeven the big names, which would prefer not to be bogged down in routine work anymore. It’s a trend we’ll be tracking for a while. While we’re doing that, you might want to retool your image. Being a Master of the Universe just doesn’t cut it anymore, especially in the wake of last year’s corporate scandals. In this month’s Outbox (page 178), CC editor Vivia Chen lightheartedly tells us what’s in and what’s hopelessly pass�. And if you follow her advice, you just might be able to come in under the radarand not make it into the tabloids.

This content has been archived. It is available exclusively through our partner LexisNexis®.

To view this content, please continue to Lexis Advance®.

Not a Lexis Advance® Subscriber? Subscribe Now

Why am I seeing this?

LexisNexis® is now the exclusive third party online distributor of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® customers will be able to access and use ALM's content by subscribing to the LexisNexis® services via Lexis Advance®. This includes content from the National Law Journal®, The American Lawyer®, Law Technology News®, The New York Law Journal® and Corporate Counsel®, as well as ALM's other newspapers, directories, legal treatises, published and unpublished court opinions, and other sources of legal information.

ALM's content plays a significant role in your work and research, and now through this alliance LexisNexis® will bring you access to an even more comprehensive collection of legal content.

For questions call 1-877-256-2472 or contact us at [email protected]

 
 

ALM Legal Publication Newsletters

Sign Up Today and Never Miss Another Story.

As part of your digital membership, you can sign up for an unlimited number of a wide range of complimentary newsletters. Visit your My Account page to make your selections. Get the timely legal news and critical analysis you cannot afford to miss. Tailored just for you. In your inbox. Every day.

Copyright © 2020 ALM Media Properties, LLC. All Rights Reserved.