Companies are under increased pressure to maximize the value of their assets, and with Big Data and data analytics, we’re in a highly competitive environment.”
Those are the words of Tyler Maddry, partner at Hunton & Williams, explaining why businesses are so focused on finding ways to monetize their IP assets. But this mindset is not limited to just large, multinational tech companies, though it is an important initiative in companies like IBM, which produces the most patents of any US company each year. IP monetization is also a focus for smaller companies, like startups, and even for another fertile source of patents—universities.
