When a trade group representing Estee Lauder and other personal care product makers began trying to develop an industry standard for the term "organic," the iconic Dr. Bronner's Magic Soaps sued. A California appeals court has sided with the soap maker, holding that the trade group's attempt to certify its member companies as "organic" isn't protected under the state's anti-SLAPP statutes, as it "is not intertwined with speech about, or contributing to the debate on, the merits of a particular definition of 'organic.'"
April 21, 2010 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
When a trade group representing Estee Lauder and other personal care product makers began trying to develop an industry standard for the term “organic,” the iconic Dr. Bronner’s Magic Soaps sued.
Last week, San Francisco’s 1st District Court of Appeal sided with the 62-year-old, Escondido, Calif.-based soap maker, holding that the trade group’s attempt to certify its member companies as “organic” isn’t protected under the state’s anti-SLAPP statutes.
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