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A prior article proposed a new way to rank Am Law firms using a multi-factor performance index, which incorporated revenue per lawyer and profit margin in addition to revenue.  In this article, we will explore the trends that emerge from this new approach and look specifically at performance indices over a 10 year period from 2009 to 2018 for individual law firms to highlight four key findings.

Firms have unique performance trajectories

Plotting the performance index of a single firm over the years is a nice visual representation of its overall performance. We find that each firm does have its own unique trajectory, which we will illustrate with two examples. We first look at two firms with identical performance indices of 1.1 in 2009 and follow their different paths to 2018.

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