The word ‘metrics’ is so commonly used in modern business life that nobody thinks they need a definition of the term. It hardly occurred to me to look it up before starting this blog. But we probably ought to, because there’s a fair bit of groupthink on this topic.
If you open the Oxford English Dictionary, once you’ve made it past the definition of the metric system, which remains a surprisingly lively political topic, you’ll find metrics (in business) defined as: “a set of figures or statistics that measure results”. That’s short, but it will probably do.
