In the first of two articles examining reputation and crisis management, Richard Levick offers a US perspective on how corporate counsel can plan ahead for media crises. The message is in-house counsel must learn to anticipate them
Once upon a time there were companies that the press simply did not associate with scandal and malfeasance. Junk bond dealers were tried in the court of public opinion, but not Citigroup. In fact, whole industries seemed exempt. Maybe oil companies were suspect powers, but not the telephone company. Not the corner retail store.
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