The present
‘The wireless internet is the next economy and the company that wins the battle for control of those few square inches of screen space on handheld devices will be on its way to dominating for years to come.’
This opinion helps explain the drive by content providers to achieve visibility for their content on mobile devices – primarily, in these early days, on wireless application protocol (Wap) or internet-enabled mobile phones or via personal digital assistants (PDAs) such as Palm Pilots.
