In a world where many international law firms are scrambling to meet the needs of global corporations by planting flags, it’s easy for the individuals inside them to get lost. And to assume that personal relationships are less important than they once were.
There are elements of truth to this – for firms to be considered as global as their client-base brand is more important than ever, and global clients are more likely to come to the brand than the individual. But, in other respects, personal relationships and the individuals driving them remain as important as they ever have been.
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