To date, UK law firms have been somewhat more restrained than their US counterparts when it comes to the question of names. Getting your name on the letterhead is of course a nice benefit of establishing your own partnership, and eponymous partnerships are a legal requirement for the most part in the US, but the resulting firm names hardly trip off the tongue – Skadden Arps Slate Meagher & Flom, Paul Weiss Rifkind Wharton & Garrison, Wilmer Cutler Pickering Hale and Dorr, to name but a few.
In the UK at least, law firms have not been required to use the names of founding partners for many years, and the main reason law firm naming convention has continued in this fashion appears to be tradition, as well as a degree of inertia.
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