It was 2009 when John Morgan, founder of the self-described largest plaintiffs firm in the United States, had what he calls his “Tesla moment.” It suddenly occurred to him that the anticipated arrival of safe autonomous vehicles would not only be an “inevitability of technology”—it would also “take away about 80% of the business for personal injury firms in America.”

Facing the threat of a drastic decline in car crash-related personal injury cases, Morgan decided to launch a process to transition his firm from what he called a “20th century law firm” into one ready for all the change the 21st century might bring.

This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.

To view this content, please continue to their sites.

Not a Lexis Subscriber?
Subscribe Now

Not a Bloomberg Law Subscriber?
Subscribe Now

Why am I seeing this?

LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.

For questions call 1-877-256-2472 or contact us at [email protected]