Hallmark Cards Inc. has asked what it calls the “Court of Appeals for the Hollywood Circuit” to reconsider a ruling that pits the greeting card company’s First Amendment rights against Paris Hilton’s right to her own image.

A panel of the U.S. Court of Appeals for the 9th Circuit ruled on Aug. 31 that a greeting card bearing Hilton’s image and catchphrase constituted free speech and that Hilton is indeed “a topic of widespread, public interest,” but that the hotel heiress still could argue that the card misappropriated her likeness.

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