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Pitching the Gen X Jury

The National Law Journal

June 11, 2004

The august trial lawyer's long-winded, eloquent opening statement may be going the way of the dodo. That's because the audience -- the jury -- keeps getting younger. Raised on video games and cable TV, 20- and 30-somethings want succinct statements and multimedia storytelling. So profound are the shift's implications that five law schools have developed new curricula in response. One expert calls the new reality "the third revolution of jury trial advocacy."

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