As many Am Law 200 firms look beyond mainland China to Asian markets less populated by U.S. law firms, Duane Morris is entering the country for the first time with its planned Shanghai location.

Duane Morris went about its Asian expansion strategy from the opposite end of the spectrum to most firms, opening in places like Vietnam, Singapore, and, most recently, Myanmar, through its joint venture Duane Morris & Selvam. The time was right to move into China, firm leadership has said, acknowledging that it will have to combat an increasingly competitive market that presents significant difficulties for turning a profit.