This is not a recession like 2008. At that time, the banks threw you under the bus to survive. Now they are stronger and know they must partner with you. So the strategy is different now.

Flexibility and quick learning is the key to surviving. This advice may have a short shelf life because the economic environment and governmental restrictions and aid may change abruptly. Nevertheless, franchisors and franchisees working together provide the best chance for success.

Preserving Liquidity and Looking at Debt-Relief Opportunities