There are plenty of mistakes law firms make in their digital marketing endeavors but they’re not always directly responsible for them. Unless you are a firm engaging in DIY marketing then, yes, you are probably directly responsible.

Legal marketing is not the best and highest purpose of a law firm. You have other things you need to be doing with your time and energy such as getting the best results possible for your clients. This is why most firms seek outside help from marketing professionals who should be spending their time and energy trying to get the best results for their clients.